Maximum Sunshine Productions | Storytelling
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Storytelling

I said WHAT?!

A few years back, I was visiting a former workplace when one of my erstwhile colleagues ran up to me with a big smile on his face. “Steve! So glad to see you! I have to tell you—you said something to me when we worked...

The Spinach Syndrome

Here’s another in my occasional series on the art and practice of writing, good or bad. Today: bad. Picture yourself at a swanky business reception, or some other social/professional event. You’re having an interesting conversation with a fellow practitioner whom you’ve just met, maybe even learning...

Willy Loman vs The Zombies

“Attention must be paid,” sobs Linda Loman about her poor, doomed husband, Willy, in Arthur Miller’s “Death of a Salesman.” It’s a seminal moment in a landmark play. But when I hear that line, I don’t ponder on the importance of every human’s dignity, as Mr....

Why I Like to KISS When I Write

Occam’s famous razor tells us that the simplest explanation is usually the best. I’d add a little razor of my own to Mr. Occam’s philosophy: more often than not, the shortest way to say something is also the best. As I mentioned when I recently...

In Defense of Clippy

Remember Clippy? If you’re chuckling derisively right now, you do. For the uninitiated, Clippy was a much-maligned animated, anthropomorphized paper clip created by Microsoft as an “intelligent user interface” assistant for Microsoft Office products in the late 90s and early 00s. The software would monitor what...

A Story We’re Proud To Help Tell

I've been doing a lot of reading and thinking lately about the difference between having a great story to tell and telling a great story. Well, our friends at The Economic Club of Washington, DC have a fantastic story to tell about their scholarship program...